All you have to do is build one website and it works effectively across thousands of different screens and devices.
Responsive design is the most effective way to take advantage of your mobile traffic and increase conversions because the same page is served to all devices and results in better Google search performance.
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Using Social Media to engage customers and other stakeholders is a critical part of business marketing.
An accessible company means a more reliable company, and clients look for viability and reliability in their business choices.
In addition Social Networks provide invaluable assistance in Search Engine ranking.
Harnessing the correct Social Media network for your business will mean better results for your efforts.
Not all Social networks are necessarily right for every business.
Focusing on the social networks where your customers, affiliates and referrals can be found is a good starting point.
The primary purpose of any website is to convert online visitors into customers.
Digital Marketing is the activity that allows your website to do this.
The first step as with any business is to ensure that the customer can find you easily.
Getting your website in front of your potential clients is the activity of website marketing.
The purpose of a website is to allow your business to be found on the internet and to convert website visitors into customers.
Existing clients must be engaged and relationships maintained.
More than 50% of all internet website browsing is now done via mobile devices.
A poor user experience on a website is guaranteed not to convert visitors into customers.
Your website is ranked by search engines (Google, Yahoo, Bing) according to the relevance it has to a search query.
Search Engine Marketing (SEM) involves using strategies such as Search Engine Optimization (SEO) and Digital Marketing techniques to increase your websites traffic and thus increase it's visibility.
Spend time and money on website Search Engine Optimisation
Make sure that your website is optimized for search engine indexing.
Optimize your website content so your business ranks high for relevant keywords in search engine listings.
Social media and networking have become a way of life, almost every person uses a social media channel in some way or form.
By your business not taking part in the social media world it is missing out on huge opportunities to market your brand and create long-lasting relationships with potential customers.
Search Engine Optimization or SEO is the process of improving your website's page ranking and visibility whilst increasing the quality and quantity of traffic to your site.
SEO helps search engines like Google, Yahoo or Bing identify your website as credible and relevant to their users search queries.
Page ranking is the position your website appears in when a product or service such as yours is searched for in search engines.
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