We are pleased to present below all posts tagged with 'social media marketing'. If you still can't find what you are looking for, try using the search box.
Social media marketing has become an indispensable part of a modern business's strategy. Each platform offers unique advantages, and when utilized effectively, these channels can significantly enhance your business's online presence and engagement.
We’ve said it before and we’ll say it again, social media marketing must be done properly for it to be genuinely effective and more importantly, sustainable.
So before you hand your Company's Social Network pages to your wife's unemployed cousin (Who spends lank time on Instagram, my bra), get the right people for the job.
The internet is a weird and wonderful place. With the right skills, it can be harnessed to promote your brand, manage your reputation and engage directly with your customers.
But be wary of con artists who bank on your limited understanding of complex systems to convince you to part with your hard-earned cash.
Businesses are preparing for a tough 2016.
With a deflationary economy, struggling consumers and business resource constraints, businesses should place more emphasis on cost-cutting strategies as well as saving for business priorities.
But, simply cost saving does not help the business. Unless business also grow at the same time, they will fail!
The latest stock market plunges, declining growth in China and impending global economic downturn are threatening to derail the development of Small and Medium Enterprises in South Africa.
See this article from FNB: Contracting GDP detrimental to SME development
How then should SMEs best prepare themselves to weather the coming economic storm?
Unlike Inbound Marketing, which is about getting found online, through search engines and on sites like Facebook and YouTube and Twitter, Content Marketing has clearly defined business goals.
Content Marketing means creating and sharing compelling quality content to attract and convert prospects into customers, retaining these customers, and cultivating additional business from these customers over time.
Those of you familiar with ITM website design discussions will long ago have realised that we use the concept of website design to go way beyond graphic website design to include the functional elements that make a website such a great marketing tool.
A passive website with static content is seldom rewarded with high search engine rankings. To create ranking you need dynamic content on a regular basis and a blog is an easy way to create new content for any website.
Most people would agree that the sole purpose of any business website is to turn visitors into customers.
To do so it follows that your website firstly needs visitors and secondly a way to convert these visitors into customers.
Being on Page #1 of Google for your keyword search engine results page (SERP) is the equivalent of having your business signage on the main street of every town in the world.
Obviously, the position you occupy on page 1 is also important, with the website in position 1 on page 1 getting up to 40% of all leads from this SERP.
Using Social Media to engage customers and other stakeholders is a critical part of business marketing.
An accessible company means a more reliable company, and clients look for viability and reliability in their business choices.
In addition Social Networks provide invaluable assistance in Search Engine ranking.
Get the latest updates in your email box automatically.
Your nickname:
Email address:
Subscribe
Get a Quote
Get a FREE SEO Audit