Website design is the creation of HTML rendered, browser-friendly pages to reflect a company’s brand and information and ensure a user-friendly experience
Website owners need to accept that content creation and search engine optimization (SEO) are made for each other. In fact, they are completely dependent on each other.
ITM provides a unique digital marketing service that supports the inter-dependency of these three elements to give you a great marketing website for your business.
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But in any competitive industry, starting online marketing can be a very daunting task.
Here's how you do it.
Businesses are preparing for a tough 2016.
With a deflationary economy, struggling consumers and business resource constraints, businesses should place more emphasis on cost-cutting strategies as well as saving for business priorities.
But, simply cost saving does not help the business. Unless business also grow at the same time, they will fail!
I remember using a computer as a child, I remember when the internet was for the privileged and Windows 98 was in its prime.
Connecting your computer to the modem entailed having to disconnect from your phone line after which you were forced to sit through that awful fax modem jingle for however long it would take.
Once connected the test of patience began with page loading times giving you roughly enough time to take a slow walk to the kitchen, pop the kettle on, make tea and consider your various lunch options.
The latest stock market plunges, declining growth in China and impending global economic downturn are threatening to derail the development of Small and Medium Enterprises in South Africa.
See this article from FNB: Contracting GDP detrimental to SME development
How then should SMEs best prepare themselves to weather the coming economic storm?
Are you looking for new web design inspiration, or thinking of upgrading or converting an existing website?
A few weeks ago we reluctantly created a page for our web design prices and packages.
At ITM website design Cape Town we provide all the tools you need on the best web design software CMS with the most competitive website design pricing packages.
We train and support you so that you can get the most out of your investment, and the most out of social media for your business.
And we are one of the most competitive and cheapest web design companies in Cape Town.
What use is your website without the right visitors?
Many website owners and developers lack the skills to optimise the content for websites, neglecting the most important aspect of website design and digital marketing.
And your website doesn't get the traffic it should.
Keywords are the cornerstone of web page content optimisation and as simple as this may seem, it is a task that demands a scientific approach.
Excellent website designers are expensive, and for good reason when you are paying for expertise that is in very short supply in South Africa.
And depending on a website designer is also risky especially in an industry where career mobility is so high.
It makes sense therefore to make use of website design templates and website design software that allows you to create great custom design websites dependably and affordably.
Those of you familiar with ITM website design discussions will long ago have realised that we use the concept of website design to go way beyond graphic website design to include the functional elements that make a website such a great marketing tool.
A passive website with static content is seldom rewarded with high search engine rankings. To create ranking you need dynamic content on a regular basis and a blog is an easy way to create new content for any website.
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