I remember using a computer as a child, I remember when the internet was for the privileged and Windows 98 was in its prime.
Connecting your computer to the modem entailed having to disconnect from your phone line after which you were forced to sit through that awful fax modem jingle for however long it would take.
Once connected the test of patience began with page loading times giving you roughly enough time to take a slow walk to the kitchen, pop the kettle on, make tea and consider your various lunch options.
The internet was a scary place and the word Google had very little meaning for me.
But 10 years down the line and look where we are now!
The mobile phone is touch screen, Windows 10 has hit us and most of the world has some or other permanent connection to the internet.
It’s undoubted that businesses have moved more digital and the role the internet plays in any business has increased tenfold.
A well-managed website; one with great user experience and the right digital marketing strategy has the potential to become your business’s only form of marketing necessary.
Accessibility and visibility of your business’s products and services becomes far greater when using social media and networking channels.
Now the question is…
Firstly do you have a website? And does it work for your business? Or does it actually work against your business?
Time and time again we come across websites that have felt the raw end of neglect.
The DON’TS of website design could go on and on.
The truth is these “website design superheroes” and “SEO & Marketing Guru’s” take advantage of their clients, they take advantage of their client’s lack of knowledge and understanding of what it takes to have a great looking website.
By placing words such as “the best” in front of “website design” for example “The Best Web Design Cape Town” these design predators capture new clientele. (Only because apparently the “the best website design” must be the number one best, Duh!)
There are hundreds of website design companies out there promising their clients the world and a free packet of chips. But do they actually deliver on their promises?
Yes, some do give their clients the free chips or in website design terms they throw in a “free additional webpage or two”, or offer a misconstrued SEO service that often doesn’t assist your website at all, or the best two that we’ve seen recently “free listing on search engines” or “free SEO meta-tags”
Chips are not sustainable, they’re unhealthy and in the long run won’t do anything for you and your business’s physical appearance.
If you or anyone you know has been a victim of any of these web design crimes please contact us.
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