Posts Tagged 'digital marketing'

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Keywords, Content Optimisation and Best Website Design

What use is your website without the right visitors?

Many website owners and developers lack the skills to optimise the content for websites, neglecting the most important aspect of website design and digital marketing.

And your website doesn't get the traffic it should.

Keywords are the cornerstone of web page content optimisation and as simple as this may seem, it is a task that demands a scientific approach.

Acquiring and retaining business customers: The goals of Content Marketing

Unlike Inbound Marketing, which is about getting found online, through search engines and on sites like Facebook and YouTube and Twitter, Content Marketing has clearly defined business goals.

Content Marketing means creating and sharing compelling quality content to attract and convert prospects into customers, retaining these customers, and cultivating additional business from these customers over time.

Getting the basics of Website Digital Marketing

The first step as with any business is to ensure that the customer can find you easily.

Getting your website in front of your potential clients is the activity of website marketing.

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