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Search Engine Optimization - SEO

Why Your Startup Requires a Website Before Launch

Before you even launch your business, establishing a digital footprint can offer numerous advantages, from building brand awareness to connecting with potential customers. In this blog, we'll explore the compelling reasons why setting up a website should be one of the first steps you take as you prepare to introduce your startup to the world.

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Search Engine Optimization and Website Content

Imagine that the internet is a massive worldwide map of information with in excess of 400 million active websites.

What chance does your website stand of being found on this map unless you make sure that search engines can find your site on specific search keywords.

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Benefits of Using a Content Management System

The purpose of a good CMS is to allow its users to focus on what the visitors to the website will see and consume. Therefore, it seldom requires any coding in order to create or update content, adding to the user-friendliness of such a system.

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What is Social Media Marketing and How to do it Properly?

We’ve said it before and we’ll say it again, social media marketing must be done properly for it to be genuinely effective and more importantly, sustainable.

So before you hand your Company's Social Network pages to your wife's unemployed cousin (Who spends lank time on Instagram, my bra), get the right people for the job.

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Will your Website thrive in the Zombie Apocalypse?

The pic says it all. So enslaved have people become to mobile connected devices that we can be forgiven for thinking the zombie apocalypse has already come.

How then does your website survive, let alone perform, in this highly personal yet entirely pre-occupied digital wasteland?

Fitness strategies for grabbing the attention of the walking dead.

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Spam Email - Avoiding SEO and Digital Marketing Scams

The internet is a weird and wonderful place. With the right skills, it can be harnessed to promote your brand, manage your reputation and engage directly with your customers.

But be wary of con artists who bank on your limited understanding of complex systems to convince you to part with your hard-earned cash. 

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Does your website provide the customer leads it should?

How would we know? And if not, how would you fix it?

SEO for businesses that want to grow bigger. Getting more traffic to your website.

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How much of your website traffic brings you business?

Many website owners are disappointed to find that much of their website traffic is wasted.

Your website visitors don't become leads and your leads, such as there are some, don't become customers.

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How good is your website at telling your story?

An About Page isn't what we mean by your website story. No! what we mean by story is the narrative that you use to engage potential clients into a meaningful relationship with your business.

Telling the right story is essential to converting more visitors into customers.

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Mobile First Design - Mobile Responsive Web Design

Google is also about to announce a massive change to its ranking results. Soon a 'mobile first index' will be used for website rankings.  

Google will therefore be indexing the mobile versions of website pages and not the desktop web page versions as its primary index.

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